Stoke Newington

Situated in the north-west corner of Hackney, hidden away from prying eyes, Stoke Newington with its bohemian credentials and quiet ‘village’ feel has been developing into one of London’s most sought after residential areas. Currently home to the highest number of young families in London and named by the Observer in 2004 as the best place to be a parent, the area, centred around Church Street, is a quintessential trendy inner-city suburb, safe but with just enough edge to keep things interesting.

Historically, Stoke Newington has always been just off the radar, which has suited residents and businesses alike. Its Victorian streets and parks and lack of Underground services have enabled the area to grow its own personality in its own time, while nurturing a strong independent culture, including crafts and poetry.

Stoke Newington’s ‘village’ character is reinforced by the nature of the commercial property and businesses in the area. Known for its boutique shops and wide array of restaurants, it has become one of the most desirable and successful retail locations in London. Organic groceries, family run butchers, independent bakeries and even a weekly farmers market cater for the holistic health conscious population, which is complimented by a number of yoga centres and alternative health practitioners.

Small independent boutiques, second-hand bookstores, children’s clothes shops and specialist music shops line Church Street and provide an inviting offer for casual moochers and hardcore shoppers alike. The local businesses have recently certified the area a Business Improvement District to help further market themselves and build up the business community.